Published
Feb 21, 2025
Plan from aistudio
Okay, let's get practical. Here's a sample content calendar for the next 7 days, focused on personal finance, work ethic, and making money, drawing on your journey from Chili's server to investor:
Day 1: The Origin Story (Vulnerability & Relatability)
Topic: Introduction to your journey from Chili's to where you are today.
Content Type: Video/Reel
Hook: "I used to serve Chili's and eat ramen noodles. Now I invest in indexes. Here is my story..."
Body:
Visual: Short video of you at a familiar place
Day 2: The Biggest Money Mistake (Lesson Learned & Actionable Advice)
Topic: Share one of the biggest money mistakes you made early in your journey.
Content Type: Carousel Post (multiple images/slides)
Slide 1: Headline: "The Dumbest Money Mistake I Ever Made" - Image of something relatable (bad investment, expensive purchase).
Slide 2: "I bought (insert mistake) because... [Explain the poor reasoning/impulse]."
Slide 3: "The result? [Describe the negative consequences/financial loss]."
Slide 4: "What I learned: [Share the valuable lesson]."
Slide 5: Actionable Tip: "Don't make the same mistake! [Share a concrete step viewers can take to avoid it]."
Caption: "We all make money mistakes. The key is to learn from them. What's your biggest money mistake and what did you learn? Share in the comments!"
Day 3: Skill Spotlight: [Skill] and How It Changed My Life (Skill-Based Content)
Topic: Focus on a valuable skill you learned that significantly improved your income or career prospects (e.g., sales, copywriting, programming, data analysis).
Content Type: Short-Form Video (TikTok/Reel)
Hook: "Working at retail taught me how to talk with people and convince them."
Body:
Visual: Short clips of you performing the skill, showcasing your results, or explaining the learning process.
Day 4: Book Recommendation (Providing Value and Building Authority)
Topic: Share a book that significantly impacted your thinking about personal finance/making money.
Content Type: Image Post (Image of the book cover)
Caption:
Day 5: Beginner-Friendly Investment Strategy (Making Investing Accessible)
Topic: Explain a simple and accessible investment strategy for beginners (e.g., dollar-cost averaging, investing in index funds).
Content Type: Carousel Post or Explainer Video
Carousel:
Visual: Use charts, graphs, and screenshots to illustrate the concepts.
Day 6: Ask Me Anything (Engagement & Community Building)
Topic: Open up a Q&A session with your audience.
Content Type: Instagram Story
Instructions: Use the "Questions" sticker in your Instagram Story to ask your followers what they want to know about personal finance, work ethic, or making money.
Answer their questions in real-time (or create short video responses for each question).
Day 7: Weekly Recap/Reflection (Staying Top of Mind and Providing Value)
Topic: Summarize the key takeaways from your content this week.
Content Type: Video or Carousel Post
Body:
Remember: This is a rough draft. You can change the post and content based on the feedback you receive and the type of responses you want.
Remember to:
Use clear, concise language.
Use hashtags.
Post consistently.
Have a goal for all the content posted.
Engage
Keep the target audience in mind
Now, which of these is easiest for you to start with, based on content you already have. Let's choose one that seems most do-able.
Problem:
Why my content isn’t working:
Too generic and cliche, motivational quotes have been said a million times, they dont stand out
To superficial, not deep enough, not addressing the underlying reason why people struggle with motivation, discipline, or facing challenges
Lack context, viewers don’t know why I’m saying these things, what is my story, what experience shaped my mindset?
Not actionalbe. doesnt provide concrete steps viewers can take to improve their lives
Not visually engaging: workout videso with text overlays are bland and dont capture attention
Solution:
How to make content more compelling
Instead of “No pain, no gain”
Story-based Post:
Sucess Story Post
Real-World Problem & Solution Post
Debate-style post
Relatable Post